Sendible vs. Sprout Social: Which Management Tool on Top?

Sendible vs. Sprout Social: Which Management Tool on Top?

Overview

Scheduling and publishing are two key features of Sendible. The platform offers ease in planning your social media content, checking how the content will appear on your profile, and scheduling the content to be published.

Other features of Sendible include the listening and monitoring feature. These allow you to reply as fast as you can to your social media audience.

Sendible also offers comprehensive analytics and comes integrated with a reporting feature. This helps you keep a track of the performance of your social media campaigns and check for any areas of improvement.

All in all, Sendible is a useful social media management tool that helps businesses build a strong, consistent presence on social media.

The Sprout Social platform allows smooth integration with all the leading social platforms, including Twitter, TikTok, WhatsApp, Facebook, Instagram, LinkedIn, Pinterest, and YouTube.

Along with these social platforms, Sprout Social also accumulates app integrations like Google Analytics, Canva, Feedly, Bitly, Salesforce Cloud Intelligence, etc.

Apart from offering ease in social media scheduling and publishing, Sprout Social further helps boost your social media efforts with excellent analytics and reporting capabilities. You can track all engagement metrics for all posts types from the dashboard. Sprout Social is widely known for the data and analytics it provides. Only a handful of Sprout Social alternatives can offer such robust data-backed insights.

One other noteworthy feature of the tool is social listening. Engaging with your audience becomes extremely easy with this one feature.

Best Suitable for

Sendible

Sendible

Start with $29

Freelancers, Startup Agencies, Growing Agencies

SproutSocial

SproutSocial

Start with $249

Small Business, Enterprise, Agencies

SocialPilot

SocialPilot

Start with $30

Marketing Agencies, SMBs, Multi-Location Brands & Professionals

At a Glance

It’s time that we weigh Sendible vs. Sprout Social against each other based on user reviews. These scores are as per the experience of the users with the tools.

If you look at the overall ratings, Sendible scores a little higher than Sprout Social. The tool also scores higher than Sprout Social in quality of support offered.

However, when it comes to ease of use and ease of setup, Sprout Social is rated better than Sendible.

Note: SocialPilot, a user-friendly tool, scores higher than both Sendible and Sprout Social when it comes to ease of use and ease of setup.

Let’s take a look at all the scores for Sendible vs. Sprout Social, along with SocialPilot, to get a thorough picture.

Sendible

Sendible

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Number of Reviews 879 3483 814
Overall Star Rating
Ease of Use
Quality of Support
Ease of Setup
Minimum Pricing $29/Month $249/Month $30/Month
Number of Social Accounts 6 5 10
Number of Team Members 1 1 1
Scheduling & Publishing check check check
Analytics check check check
Social Inbox check check check
Collaboration check check check
Whitelabel check check check
Best For Freelancers, Startup Agencies, Growing Agencies Small Business, Enterprise, Agencies Marketing Agencies, SMBs, Multi-Location Brands & Professionals
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Quick Comparison – Sendible vs. Sprout Social

Let’s get into more details about Sendible and Sprout Social. In this section, we will talk about the main features you must know in order to make a correct decision between the two tools.

After a close look at the numbers, it’s clear that Sprout Social will cost more than Sendible when it comes to plans for agencies. You will have to pay $300 more. However, the number of posts that can be scheduled with Sprout Social will be 10,000 as opposed to 300 by Sendible.

Now, when it comes to the principle capabilities, Sendible and Sprout Social thoroughly match in the majority of capabilities. Both the tools offer decent publishing, analytics, collaboration, and inbox features.

A capability where Sendible wins extra points than Sprout Social is white-labeling. The former also offers more localization than the latter.

Note: SocialPilot stands as a powerful alternative to Sendible and Sprout Social as it offers everything from white-labeling to allowing unlimited post scheduling.

Take a look at the table below to check which one out of Sendible or Sprout Social is a more capable tool, and also check their comparison with SocialPilot.

Sendible

Sendible

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Can't Miss to Compare
Minimum Pricing $29/Month $249/Month $30/Month
Number of Accounts 6 5 10
Number of Team Members 1 1 1
Number of Posts that Can Be Scheduled 100 Unlimited Unlimited
Core Capabilities
Scheduling & Publishing check check check
Analytics check check check
Inbox check check check
Collaboration check check check
Competitor Tracking check check check
Whitelabel check check check
Localization English, Dutch, Spanish and few others English, French, Italian, Portuguese, Spanish German, English, French, Portuguese, Spanish
Support Email, Chat (9am - 10pm GMT) Priority Email & Chat Support Email, Chat, Social Media, Phone
Learn More Learn More 14 Days Trial

Review

Positive

  • Sprout Social has many features you need, including custom UTM tracking of assets for accurate reporting and tracking.
  • Sprout Social's approval workflows allow team members to work collaboratively on social media efforts while maintaining a level of control and oversight.
  • Sprout Social's integration of analytical functions provides a comprehensive approach to monitoring the performance of campaigns, publications, and social media listening. It offers a professional way to track and measure success, making it a valuable tool for businesses to optimize their social media strategies.

Negative

  • Users have reported frustration with team conversations on posts waiting for approval, as they tend to disappear when edits are made on the post. It makes it challenging to keep track of the conversation and ensure that all team members are on the same page.
  • The overwhelming amount of reports can be difficult to navigate, making it challenging to extract the desired information. The large volume of data available is a plus, but the lack of streamlined reporting can make the process time-consuming and overwhelming.
  • The chat support feature of Sprout Social is unsatisfactory, as responses often get redirected to email, and it can take up to a day to receive a reply. It can result in a slow and inconvenient experience for users who require prompt assistance.

Positive

  • Sendible streamlines social media management by enabling easy cross-platform posting, effortless post reviewing and approval process, and automatic scheduling of approved posts, freeing up time and simplifying workflows.
  • Sendible's user-friendly interface makes connecting and integrating with multiple social media accounts simple, reducing setup time and effort for the user.
  • Sendible's social listening feature provides valuable insights into customer sentiment, enabling businesses to keep track of their brand reputation.

Negative

  • Sendible's lack of comprehensive support for new users who are not social media experts can be a disadvantage, potentially hindering the onboarding process for those who are less experienced in this field.
  • Sendible's pricing can be a disadvantage for smaller businesses, especially when compared to other social media management platforms with lower price points.
  • For users on a trial plan, the lack of proper assistance from Sendible along with Android app's malfunctioning can be a significant disadvantage, potentially limiting the platform's overall usability.

Positive

  • You get a social media calendar screen in SocialPilot, which gives a bird-eye view of all the scheduled content as well as create and schedule new content from. You can also change the publishing time and date of any queued posts right from the calendar and reschedule it.
  • You can upload and schedule up to 500 posts at once using SocialPilot through its handy bulk import feature. These can be link posts, text, or even image posts to any of the platforms which SocialPilot supports.
  • SocialPilot's tech support is excellent. Whether the user is facing a technical issue or has a general query, the team is quick to respond and help out.

Negative

  • Users can post directly using their Instagram business account, but they will get mobile reminders in case of a personal account. This is a common issue on all social media management platforms since there is no available API for Instagram personal accounts.
  • Users have expressed a desire for more information on setting up accounts and configurations for approvals. Some have struggled with this aspect and had to face challenges in figuring it out.
  • One disadvantage of SocialPilot not offering a social listening feature is that it may not be the best choice for businesses or individuals who require comprehensive social media monitoring and analysis.

Pricing – Sendible vs. Sprout Social

Which one is less costly – Sendible or Sprout Social? Well, we’ll find out more about it in this section.

Sprout Social is at the costlier end, priced at $499 for its agency plan. Under this plan, one team member can use the tool to connect unlimited social media accounts. The user also is able to schedule up to 10000 posts. Now, the same plan for Sendible is $199, allowing 7 team members to connect 49 accounts and schedule a total of 300 posts.

While here we discussed the plans for agencies for both the tools, refer to the below table for a complete picture. Here, you can see we have compared the pricing of Sendible vs. Sprout Social along with SocialPilot.

Sendible

Sendible

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Creator
$29/per month
Standard
$249/per month
Professional
$30/per month
Traction
$89/per month
Professional
$399/per month
Small Team
$50/per month
White Label
$399/per month
Advanced
$499/per month
Agency
$100/per month
White Label+
$750/per month
Enterprise
Custom
Agency+
$200/per month
14 Days Free Trial
No Credit Card Required
30 Days Free Trial
No Credit Card Required
14 Days Free Trial
No Credit Card Required
Learn More Learn More Start Your free Trial

In-depth Scheduling and Publishing Capabilities Comparison

In this Sprout Social vs. Sendible comparison, discussing the scheduling and publishing capabilities of both the tools hold vital importance.

Scheduling and publishing features are a must in any social media management tools. But we will definitely check which one out of the two tools wins in offering better scheduling and publishing capabilities than the other.

Both Sendible or Sprout Social have all the basic scheduling features, such as smart and advanced queueing, post preview, platform-specific customizations, and visual post support. However, both the tools don’t support features such as Facebook first comment or LinkedIn first comment.

Note: These days, one feature that’s in increased demand is scheduling the first comment along with posts. It enables you to optimize your reach and engagement by putting hashtags and any extra links in the first comment. SocialPilot allows users to schedule first comments for posts in social platforms such as Facebook and LinkedIn. This makes SocialPilot a better alternative to Sprout Social or Sendible.

Here is a complete picture comparing Sendible vs. Sprout Social, shedding more light on their scheduling and publishing capabilities, alongside SocialPilot as well.

Sendible

Sendible

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Smart & Advanced Queueing check check check
Customize Post for Each Platform check check check
Post Preview check check check
Canva Integration check check check
Unsplash Integration check check check
Slack Integration check check check
URL Shortener check check check
Visual Post Support (Image, Video, GIF) check check check
UTM Parameters check check check
Cloud Storage check check check
Hashtag Suggestions check check check
Advance Publishing Capabilities
Save Draft Posts check check check
AI Assistant check check check
Watermark on Images check check check
Bulk Scheduling check check check
Auto publishing from RSS check check check
Social media calendar check check check
Mobile App check check check
Browser Extension check check check
Advance Facebook Publishing Capabilities
Reel Scheduling check check check
Support Album Posts check check check
Support Carousel Posts check check check
Alternate Text on Image check check check
Support Facebook First Comment check check check
Audience Targeting check check check
Boost Post Scheduling check check check
Support Mention and Hashtags check check check
Advance Twitter Publishing Capabilities
Location Tagging check check check
Support Mention and Hashtags check check check
Support Multiple Image Posts check check check
Threads Scheduling check check check
Advance Instagram Publishing Capabilities
Reel Scheduling check check check
Story Scheduling check check check
Tag Profiles on Images check check check
Location Tagging check check check
Support Instagram First Comment check check check
Instagram Grid check check check
Advance LinkedIn Publishing Capabilities
Audience Targeting check check check
Support LinkedIn First Comment check check check
Advance YouTube Publishing Capabilities
Shorts Scheduling check check check
Mention of Other YouTube Accounts check check check
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In-depth Analytics Capability Comparison

Without numbers and trends, marketers would struggle to make the right decisions. Hence, a social media management tool must offer features for the same. In this section, we will compare the analytics and reporting capabilities of both Sendible and Sprout Social.

So, who fairs well? Sendible or Sprout Social? Well, both tools match each other in the analytical points. Both the tools come with custom report builder, feature to auto schedule report with team and client, and the ability to email PDF reports to clients.

Check all the essential aspects of analytics and reporting in the Sprout Social vs. Sendible table below, alongside SocialPilot.

Sendible

Sendible

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Whitelabel Downloadable Report in PDF Format check check check
Email PDF Report to Client check check check
Auto Schedule Report with Team and Client check check check
Custom Report Builder check check check
Learn More Learn More 14 Days Trial

In-depth Inbox/Listening Capability Comparison

Let’s check where the two tools stand when it comes to managing all the public engagement on different platforms.

Sprout Social features a robust social inbox that allows users to keep a check on the web for whichever keywords they select. Sendible also offers decent inbox/listening capabilities. However, Sendible doesn’t let you reply to reviews and questions, which Sprout Social does.

Note: SocialPilot, one of the best contenders for Sendible alternatives, enables you to reply to reviews and questions too. It possesses streamlined social inboxes, which enables you to respond to reviews, queries, and DMs from your audience.

Take a look at every feature related to social listening, for both the tools, along with SocialPilot.

Sendible

Sendible

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Can Reply Message check check check
Can Reply Questions and Reviews check check check
Can Reply on Visitor Posts check check check
Learn More Learn More 14 Days Trial

In-depth Social Media Collaboration Capability Comparison

Next in line in our Sprout Social vs. Sendible comparison is the discussion about the social media collaboration capability of both the tools.

What makes team collaboration so vital for social media management? Well, it ensures that your content has a cohesive brand voice and you are able to create content in a much more effective manner.

Now, if we take a look at the collaboration capabilities of both the tools, then both Sendible and Sprout Social allow users to invite an unlimited number of clients and let multiple users collaborate on a post. In all, both match each other when it comes to what all they offer in terms of social media collaboration capabilities.

Here’s a clearer look at the collaboration capabilities of both Sendible and Sprout Social, and SocialPilot as a reference point.

Sendible

Sendible

SproutSocial

SproutSocial

SocialPilot

SocialPilot

Free Unlimited Client Onboarding check check check
Per Post Multi-User Collaboration check check check
Access Management check check check
Content Approval Workflow check check check
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Frequently Asked Questions

How many users can use Sprout Social?

If you opt for Sprout Social’s plans for agencies, a single user can use the tool to connect unlimited social media accounts. Each additional user will cost $349 per month.

What is the downside of Sprout Social?

There are some downsides to using Sprout Social. For instance, it doesn’t offer whitelabel capability. Its quality of support is also rated less than Sendible and SocialPilot. Also, if we further narrow down and look at the tool’s features, it doesn’t provide reel scheduling.

What is Sendible used for?

Sendible is a social media management tool that helps businesses and marketers in monitoring, scheduling, and reporting on social media. Sendible’s bulk importer lets you schedule content for the entire month, that too, in just a few minutes. The inbox feature of the tool also lets you quickly reply to the direct messages, mentions, and comments by the audience.

What's the difference between Sprout Social and Sendible?

When you carry out a thorough comparison i.e. Sendible vs. Sprout Social, you will see that both come with their set of benefits and limitations. However, Sprout Social is a more suited option for agency and enterprise-level customers. On the other hand, Sendible is a more convenient option for freelancers, growing agencies, as well as startup agencies.

What social media platforms does Sendible support?

Sendible supports Facebook, Twitter, Instagram, LinkedIn, Google Business Profile, and YouTube.

About the Author

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Jimit Bagadiya

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