Metricool vs SocialPilot

SocialPilot Is Built for Growth While
Metricool Leaves You Stranded

Get more than just the basic publishing, engagement, and tracking features. Equip your business with a platform
that helps reach the best channels and schedule for maximum visibility.

  • No CC Required    |    Upgrade/Cancel Anytime

Rise Above the Social Media Noise With SocialPilot Leading Your Strategy

SocialPilot empowers you to break the thresholds of social engagement with value-packed capabilities
that adapt to the scale and scope of your business, setting you up for optimal success.

Scales With Your Growing Needs

Scalable for Your Needs

Expand the platform capabilities as your business scales and needs grow.

️☎️

Elite Support at Your Service

Get prompt, attentive support focused on solving your issues quickly and effectively.

️👊

Frequent New Feature Updates

Keep up with changing user needs with frequent top-tier feature releases.

You Get More and Pay Less

Get High-Value Rare Features

Manage all social platforms with top-grade scheduling and engagement features.

Own Your Brand Experience

Own Your Brand Experience

Tailor the tool to your specific needs and branding requirements with White Label.

️🏬

Designed for Agencies

Access features designed to meet the complex social media needs of agencies.

Why Choose SocialPilot Over Metricool?

SocialPilot outperforms Metricool by offering rich features that makes social media management a breeze,
drives efficiency at every touch point, and provides superior customer service.

Metricool
Ill-Equipped Customer Support
Users often complain of support responses failing to address issues, wasting valuable business hours.

Lacks Comprehensive Content Library
Does not have a dedicated space to save, manage, and repurpose content as well as hashtags.

Difficult to Organize and Plan Campaigns
Missing Tags functionality for organizing, planning, and categorizing content within the platform.

Very Basic Post-Scheduling Features
Limits users with basic scheduling features, impacting the scale and scope of campaigns.

Delays Data Synchronization for Analytics
Analytics data doesn’t get synced as frequently as required for timely decision-making.

SocialPilot
Highly Capable Support Team at Service
Users appreciated the support team for promptly resolving issues with the correct guidance.

Comprehensive Content Library Available
Offers a robust library for saving posts, hashtags, and media to repurpose them for campaigns.

Easy Content Segregation and Management
Provides Tags to group posts with labels, enhancing organization and planning across the platform.

Advanced Post-Scheduling Options
Helps drive growth with features like Audience Targeting and Custom Call-to-Actions.

Analytics Data Updated in Real-Time
Ensures real-time analytics updates, allowing for timely and informed decision-making.

Manage Social Media With Premium Capabilities Powering Growth

Compared to Metricool, SocialPilot helps create 200 engaging posts using AI per month, get ready-made posts for holidays,
and automates custom media – all making social media management stress-free.

FEATURES Metricool SocialPilot

Publishing

AI Assistant Create With 35 Credits Per Brand Per Month Create Using 200 Credits Every Month
Smart Queues Yes Yes
Auto-Queue With Best Posting Times 200 Posts Per Autolist Unlimited
Image Editor Basic Advanced
Bulk Scheduling & CSV Uploads Schedule Up to 200 Posts Schedule Up to 500 Posts
Calendar View Yes

Yes

Holiday Calendar No Yes
Watermark on Images No Yes
Post Preview Yes Yes
Customize Post for Each Platform Yes Yes
First Comment Yes Yes
Tags No Yes
Group Accounts No Yes
URL Shortener Yes Yes
UTM Parameters Basic Campaign Parameters Advanced With Custom and Dynamic Parameters
Custom Fields No Yes
Repeat Post Yes Yes
Content Library Very Basic Comprehensive
Hashtag Library No Yes

Content Creation

TikTok Carousel Posts Supports Up to 20 Images Supports Up to 35 Images
Pinterest Carousel Posts and GIFs No Yes
Instagram Collab Posts Yes Yes
Audience Targeting No Yes
Mentions and Image Tagging Yes Yes
Locations Tagging Only for Instagram and Facebook Yes
Custom Call-To-Actions No Yes

Analytics

Detailed Social Media Analytics

Yes Yes
Advanced Report Yes Yes
Download PDF Reports Yes Yes
Schedule Reports Via Email Yes Yes

Social Inbox

Reply to Posts & Comments Yes Yes
Reply to Messages Yes Yes
Reply to Reviews google business
  • facebook
  • google business
Reply to Stories No Yes

Team & Client Collaboration

Role-Based Access Control Yes Yes
Comments on Post Yes Yes
Content Approval Workflows Yes Yes

Integrations and Apps

Slack Integration No Yes
Unsplash Integration No Yes
Canva Integration Yes Yes
Google Drive, Dropbox, and Box.com Integration Only Google Drive Yes
Zapier Integration Yes Yes
Browser Extension Yes Yes
Mobile App Yes Yes

White Labeling

White Label Dashboard

Only on the Custom Plan On All Agency Plans
White Label Downloadable Report Yes Yes

Support and Community

Customer Support 24×5 24×5
Concierge Setup No Yes
Self-Service Knowledge Base Yes Yes

PRICING

Experience More Features at a Fair Value With SocialPilot

Access 200 AI credits, automate unlimited posts on all major platforms, integrate with nine important apps,
and benefit from the on-demand concierge services – all for just $170 a month.

Plan

Advanced

$237/month

What’s included

  • Grey CircleUp to 50 Brands
  • Grey Circle100 AI Credits Per Brand Per Month
  • Grey Circle5 Integrations
  • Grey Circle24×5 Customer Support

Plan

Agency+

$170/month

What’s included

  • Blue CircleUp to 50 Social Media Accounts
  • Blue Circle200 AI Credits Monthly for All Brands
  • Blue Circle9 Integrations
  • Blue CircleContent Library
  • Blue CircleWhite Label Dashboard
  • Blue CirclePriority Customer Support
  • Blue CircleConcierge Services

REVIEWS

Why People Love SocialPilot Over Metricool?

Metricool
Kaeli J.
Kaeli J.

Owner

star
Ill-equipped chat help and IT support. Wasted 4 hours of my SMM work day.

Fernando S.
Fernando S.

Marketing Manager

Ren Harris
Pricing and be able to connect the most important Social Media platforms is one good aspect. But, the scheduling and insights for Instagram need to improve more.

Paul M.
Paul M.

Label Manager

star
It definitely lack features that some of the bigger social apps have. Like the ability to save preset hashtags so you can automatically add them to posts scheduled in the planner, preset time slots that automatically gets filled with new posts, etc.

Fathi S.
Fathi S.

Growth Marketing Manager

Anna Shishmanov
Disappointing tool. Metricool doesn’t hold its promise. Lot of format are not supported on some platforms like carousels, GIFs, stories, and reels.

Megan H.
Megan H.

Marketing Director

Jason Cutburth
Customer support of SocialPilot is very good. Their concierge services is also very helpful.

Kendall M.
Kendall M.

Owner

Scott Whitehead
I love that I can make edits to the Instagram version of my post all in one place and schedule across all my socials with one click. I love how easy it is to use at a great price.

Erin B.
Erin B.

Owner

Derrick M
I’m able to put my most-used hashtags in the library and appreciate that it can now generate hashtags or even content if I need it with AI! I use SocialPilot every day in my role and it saves me a lot of time and effort to get my job done, without errors.

Anna P.
Anna P.

Owner

Penny W.
Helpful tool that is good value. I like that I can use it to post every type of post (eg carousels, reels) as some platforms do not allow this.

Expand Your Reach With Richer Features That
Powers You to Engage Better

Campion Social Media Management With SocialPilot at Your Side

SocialPilot helps strategically grow your social media influence with value-packed functions
fitted to align well with the expanding goals of your business.

Publishing

Ensure Continuous Engagement by Publishing Posts With Scheduler

Plan and schedule your content weeks or even months in advance to ensure consistent engagement, keeping your audience continuously connected.

Improve Team Productivity With a Shared Workspace for Collaboration

Get team and clients to coordinate through a common workspace to streamline social media efforts, enhancing workflow efficiency and achieving collective goals.

Optimize Business Operations With Feedback From Reviews

Build Trust and Credibility by Addressing Feedback Timely

Build a Strong Community by Managing Interactions From a Unified Inbox

Streamline your response strategy with a single inbox that handles messages, mentions, and comments across all networks, fostering a dedicated and engaged community.

Optimize Strategies With Insights From Detailed Social Media Analytics

Access detailed engagement reports to gain actionable insights that help refine campaign effectiveness across platforms, strategically improving the social media ROI.

Manage Online Reputation for Multiple Brands and Locations

Optimize Business Operations With Feedback From Reviews

Get Dedicated Account Managers Assisting With Pro-Active Support

Experience dedicated support 24×5 over chat, email, call, and social media for any queries, issues, or assistance, ensuring your valuable business hours remain productive.

Deliver Branded Social Media Management With White Label Solutions

Customize an AI-powered social media management platform to match your brand identity, allowing you to resell and scale offerings as your business grows.

Drive Genuine Customer Footfall With Relevant Reviews

Highly Recommended on G2

Create Better, Engage More, and
Grow Faster With SocialPilot

Using SocialPilot enables for more strategic planning and resource
allocation, giving businesses the edge they need in a
competitive digital landscape.